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APRF.io · Simple, thoughtful reporting

A clearer view of your email.

Start with your signing domain

APRF is Aggregate Performance Reporting. It connects mailbox provider observations to DKIM signing domains and selectors, rather than your visible From address.

Ask participating providers for reports

Verify ownership, then publish a TXT record that requests SMTP delivery to your dedicated APRF destination. Providers decide whether to send reports.

Read classification and engagement in context

Classification describes how received messages were categorized. Engagement describes actions during a UTC day, including actions on older messages. Definitions vary between providers.